About Tara Heiser

Tara Heiser

As the director of product marketing, Tara Heiser drives the strategic planning for API Healthcare’s entire workforce management solution portfolio including market analysis, go-to-market strategies, partnerships and client reference-ability. Tara entered the healthcare IT industry in 2011 when she joined API Healthcare five years ago.

With 19 years of experience in marketing, Tara spent most of her career as a marketing generalist in the technology industry with InFocus, Iomega and Anonymizer before moving into a consulting role for a variety of B2B and B2C clients.

Tara holds a B.B.A. in Marketing from Western Michigan University. She lives in San Diego, California with her husband, son and dog. You can find her on LinkedIn at www.linkedin.com/in/taraheiser.

An Agile Approach to Improving Workforce Outcomes

To say that life under the ACA has required an adjustment in the way we do business is an understatement. The ACA has had a tremendous impact on the business of healthcare. Every role within the healthcare enterprise from the … Read more