About Rob Nelson

Rob Nelson

Dr. Rob Nelson possesses over 20 years of experience in marketing, business development, strategy, operations and program management. Currently Rob is responsible for US the growth strategy of GE Healthcare Digital’s IT Services business with an emphasis on consulting and analytics including new solution introductions. He is also Adjunct Professor at the Stuart School of Business at the Illinois Institute of Technology (IIT), where through his strategic marketing capstone course program of the MBA/MAC program at IIT, he and his students work with start-ups and the Knapp Entrepreneurship Center and other incubators on solving go-to-market issues for participating companies. His own inaugural start-up experience was with, then pre-IPO, Amazon.com, at its first location in Seattle.

Rob has served both as a private consultant and senior manager and executive, leading a dozen different organizations and multiple teams and projects for Fortune 30 and privately held firms including GE Healthcare, Quorum Health Resources, the American Board of Medical Specialties (ABMS), and the American Health Information Management Association (AHIMA), Motorola, IBM and Amazon.com. Prior to his corporate career, he served 11 years in the US Navy as both enlisted in naval intelligence and as an officer in the combat logistics force.

Prior to his current role, he served as Vice President & Practice Leader of the strategy and marketing practice at QHR Consulting, a wholly owned subsidiary of a Fortune 200 healthcare system, Community Health System. Prior he led global solution development for the Strategy Activation and Performance Transformation Practice of GE Healthcare’s advisory business. Prior, he was Senior Vice President, Marketing & Strategic Business Development and Managing Director, Global Operations for AHIMA, where he served as a member of the senior leadership team with responsibilities for marketing, business development, sales, membership development, market research and customer service as well as AHIMA’s international operations including the Global Services Office in Brussels. Rob holds an MBA in strategic Marketing from the Kellogg School of Management and a Doctorate of Business Administration focused on strategic marketing from Grenoble Ecole de Management in France. He is also a Fellow of the American College of Healthcare Executives and a member of many strategy, marketing and management professional societies.

There’s a Story Behind Every X-ray – I’ve Got Several

A Patient’s Perspective on Why X-ray Repeat/Reject Analysis Matters It used to seem like just a cool project. Last summer, I started a new role working with our X-ray team on advanced analytics to help reduce unnecessary repeated and rejected … Read more