About Mike Mast

Mike Mast

Michael Mast
Senior Director, Product Marketing
Burlington, VT

Michael Mast is a Senior Director of Product Marketing within GE Healthcare, Healthcare Digital business. In his current role, Michael is responsible for developing and executing the marketing strategy for GE Healthcare’s Enterprise Financial Management solutions business.

Michael has over 14 years of marketing experience in the healthcare IT market. Michael began his healthcare IT career with IDX Systems Corporation where he was the Director of Marketing Communications for IDX’s Imagecast business. During that time he was responsible for all marketing activities related to growing IDX’s RIS and PACS business. After GE Healthcare acquired IDX in 2006, Michael continued to work within the GE’s Specialty Solutions business to drive growth for the RIS/PACS business. During that time he collaborated with marketing, product management and sales to introduce Centricity Precision Reporting, GE’s diagnostic reporting application, to the market. Michael joined the Clinical Business Solutions team in August of 2011.

Prior to joining IDX Systems Corporation Michael held various marketing positions in semiconductor manufacturing information technology, electronic textbooks and information security.

Michael graduated from Boston University’s School of Management with a concentration in marketing. He lives in Williston, Vermont with his wife Andrea and two children where he enjoys skiing, golf and spending time with his family.

You can learn more about Michael by visiting his LinkedIn profile. You can also follow Michael on Twitter at @mjmast.

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